Google Reviews: Why They Matter (and Why You Shouldn’t Be Paying £300 a Month to Chase Them)

Let’s call it how it is.

You’re good at what you do. You show up, you graft, and you leave people’s homes, offices, or Airbnbs sparkling. Clients say things like:

“Oh wow, it looks amazing — thank you so much!”

And then… nothing.

No Google review. No proof. Just a warm fuzzy feeling that disappears faster than the smell of Zoflora.

You’ve just done a brilliant job, but your online profile still says “12 reviews” — and half of them are from your auntie, your neighbour, and someone you did a free job for during lockdown.

The Honest Truth About Reviews

Here’s the thing:

People do check reviews before they book. Especially when it comes to letting someone into their home.

They want to see:

• ⭐ Loads of 5-star reviews

• 🧽 Recent ones (not from 2022)

• 👀 A consistent stream that says, “This person’s the real deal.”

You could be the hardest-working cleaner in the city, but if your Google profile is a ghost town… you're invisible.

And the annoying bit? Most happy customers won’t leave a review unless you ask. Not because they don’t love you — they just forget.

You’re not doing anything wrong. You’re just busy. Reviews fall to the bottom of the to-do list.

So What Do Big Companies Do?

They automate it.

They use fancy software that costs £300+ a month to send review requests after each job, follow up, and post reviews on social media.

I’m not making that up. Here’s what other businesses are paying:

• Podium: £315–£470/month

• Birdeye: £250–£400/month

• Broadly: £200–£300/month

And loads of these charge per location. So if you’ve got two vans or multiple service areas? That price just doubled.

Why do they pay it?

Because it works.

More reviews = more trust = more bookings = more money.

But here’s the kicker...

You Don’t Need Fancy. You Need GOCLEAN.

GOCLEAN is built for cleaning businesses like yours.

You don’t need a full-time admin team or a marketing agency — you just need a system that quietly helps you get more reviews without lifting a finger.

Here’s what it actually does:

• ✅ Automatically asks for a Google review when you mark a job as done

• 🔁 Follows up if they don’t leave one the first time

• 💬 Gives them a chance to leave private feedback (so if there’s a problem, you hear it before Google does)

• 📲 Shares your best reviews to Facebook or Instagram with a branded post — so you look like a pro even if it’s just you and a vacuum

It all runs in the background. No hassle. No awkward follow-up texts. No spreadsheets.

And the best bit?

It’s £59/month. That’s it. No add-ons. No per-location charges. No nonsense.

And That’s Just One Piece of What GOCLEAN Does

Here’s the bit most people miss:

The reviews are just one part.

GOCLEAN isn’t just a reputation tool. It’s your entire digital HQ. You also get:

• 📥 A single inbox for all your WhatsApps, texts, emails, Instagram DMs and Facebook messages

• 📅 Job tracking and reminders (no more double bookings)

• 🧠 Smart tagging to organise your clients by service area, job type or frequency

• 📲 A full mobile app — so you can run your business from your van

• 🖥️ A free website template if you don’t have one yet (and support setting it up if you need)

And yes — unlimited contacts, unlimited users, no hidden fees.

Imagine This…

You finish a regular clean at Mrs Taylor’s house.

Before you’ve even driven away, she gets a friendly message on her phone saying:

“Thanks again for booking with us today! If you were happy with the service, we’d love a quick review here…”

She taps, types, and boom — you’ve just boosted your Google profile while sitting in traffic.

Now imagine that happening every day.
And while that’s happening, your app just reminded you about a quote you forgot to send, showed a new enquiry from Facebook, and scheduled your next oven clean — all before you’ve even had lunch.

Final Word: If You’re Still Doing Everything Manually, You’re Wasting Time

You’re out there working hard, building a solid business.
You shouldn’t be the one chasing reviews, remembering follow-ups, or checking five apps just to reply to one message.

Let GOCLEAN do that bit for you.

It doesn’t just make you look more professional — it actually saves you hours each week, wins you more work, and helps you build trust automatically.

Want to learn more? Book a call today and let's chat.